Symbiosis Centre for Media and Communication

Ranked as India’s Best Mass Communication College by the annual surveys for India Today and Nielsen Company in 2013, 2014 & 2015, 2016 & 2017. Symbiosis Centre for Media & Communication (SCMC), has been successful in carving a niche for itself in the field of Media and Communication education since its inception in 2008.

The definition of media has undergone a radical change in recent times. The shift is not merely technological but that of perception of society about media and the awareness of the potential that lies in the active participation in the creation of media. The potential to transform society by challenging and changing the norms constantly, by resorting to the voice that is present within us, to express what is felt and it is this active expression which makes us human.

At SCMC we cohere ideas together and give it powerful voice and a shape. This crystal ball of consciousness has the ability to not only see but also bring a positive change in the future through its continuous evolution. Armed with the technology and brewing creativity of relentless contemplation, we pride ourselves to be the leader in media education. Thus, striving to transcend the apogee reached by us every step of the way.

Through our programme, Bachelor of Arts (Mass Communication), we offer a comprehensive experience through traditional academic learning & research with cyber & experiential learning.

Vision and Mission

Media and Mass Communication

SIU Vision

  • Promoting international understanding through quality education.

SIU Mission

  • To inculcate the spirit of 'Vasudhaiva Kutumbakam’ (the world is one family)
  • To contribute towards knowledge generation and dissemination
  • To impart ethical and value-based learning
  • To foster the spirit of national development
  • To cultivate cross-cultural sensitivities
  • To develop global competencies amongst students
  • To nurture creativity and encourage entrepreneurship
  • To enhance employability and contribute to human resource development
  • To promote health and wellness amongst students, staff & community
  • To instil sensitivity towards community and environmental concerns
  • To produce thought-provoking leaders for society

INFRASTRUCTURE

SEMINAR HALLS:

These are provided with overhead LCD projectors and public-address systems.

SCREENING ROOMS:

These are acoustically sealed, split air-conditioned mini-auditoriums with wall-to-wall carpeting and provided with overhead LCD projection systems and Dolby / DTS 7.1 surround sound system.

SHOOTING FLOOR:

The shooting floor along with a Production Control Room (PCR) is acoustically sealed and air-conditioned. The same is equipped with lighting equipment including Canara overhead moveable lighting grid with cool flood lights, spotlights, Kino lights, shadow casters & light meters. It has multiple digital cameras (Panasonic DVX102, Panasonic AG-AF100 & Canon 5D Mark III with lenses). It also has a Teleprompter for news reading apart from a multi-channel digital audio mixer.

POST-PRODUCTION SUITE & LABORATORY:

Four air-conditioned cubicles, as well as a post-production laboratory, are equipped with non-linear edit systems to provide professional level post-production facilities. The same has the following facilities – Four MacPro machines with FCP and 10 iMac machines with Adobe Premier CS5. Additional software includes Adobe after Effects, Adobe Photoshop, & FCE.

SOUND RECORDING SUITE & LABORATORY:

The air-conditioned and acoustically balanced practical-demo suite has an industry-standard multi-track sound recording and reproduction set-up. It is equipped with audio mixing consoles like Yamaha MG166cx, Xenyx 802, Yamaha MG82cx & Eurorack UB880. The suite also has a pair of powered audio monitors - Yamaha HS80M and two pairs of Yamaha MSP3. Nuendo 5 is the preferred audio software used to record and reproduce recorded audio files here. The laboratory has an additional 10 iMac machines for training.

PHOTOGRAPHY STUDIO:

The air-conditioned photography studio combines both manual and digital facilities. It has the latest SLR & DSLR cameras with all types of professional lenses, tripods & other accessories. The studio is equipped with professional studio lights, light meters and other essential lighting equipment apart from a motorised backdrop changer. It also has an iMac with contemporary photo editing software for digital imagery.

DEVELOPING & PRINTING (DARK) ROOM:

The air-conditioned D&P room is equipped for manual black & white film developing and printing. It has a chemical laboratory for negative film development apart from & enlargers for photo printing.

COMPUTER LABORATORY:

The air-conditioned computer laboratory has 40 terminals equipped with Pentium IV processor driven CPUs connected to LCD screens / overhead LCD projector. The laboratory is fully networked and provides high-speed broadband connectivity, with power back-up. A variety of Publishing, Post Production and Design Technology software are available. The entire campus is Wi-Fi enabled. All desktops and server are fully protected with upgraded anti-virus software.

LIBRARY:

The library has a well-stocked collection acquired since its inception, and covering a broad span of technical and non­technical subjects pertaining to mass media and communication management. The library is using Koha software which provides instant access facility for any book, by title, author, publisher, or ISBN number. The library also subscribes to a wide assortment of national and international newspapers, magazines and journals, besides some other publications. The library also subscribes to two online databases – TVAD Index and United News of India.

AUDIO-VISUAL LIBRARY:

The audio-visual library has a comprehensive collection of Indian & foreign classic films, documentaries, radio & television programmes in English, Hindi and other Foreign / Regional languages.

FACILITIES:

The Viman Nagar Campus is situated inside the city limits, yet far from the absolute chaos of city life. Housed in a building, which won an award* for its design, the campus for the undergraduate media students is well suited to their needs and learning potential.

* AESA (Architect, Engineers and Surveyors Association, Pune) Silver Award 2008 in Non Residential Category

HOSTEL:

Separate hostels for girls are situated near the campus building.

RECREATION:

Health Club & Fitness Center (Gymnasium, Aerobics Floor, Yogshala), Auditorium & Amphitheatre.

REFRESHMENT AND DINING:

Cafeteria, Canteen & Mess.

SPORTS:

Soccer, Cricket, Basketball, Volleyball, Throwball, etc.

OUR PROGRAMMES

BACHELOR OF ARTS (MASS COMMUNICATION)

The full-time programme is spread over a period of three years, and spaced out over six semesters of six months each, incorporating theoretical lectures, hands-on practical sessions, tutorials, classroom presentations, take-home assignments, sporting & cultural events, field trips, study tours, projects, and internships.

SPECIALIZATIONS OFFERED

  • Journalism in Print, Electronic & Cyber Media.
  • Audio-Visual Production including Radio & Television Production, Advertising & Documentary Film-making and Film Studies.
  • Advertising including Client Servicing, Account Planning, Media and Creative - Copy & Visual.
  • Public Relations including Corporate Communication and Event Management.

PLACEMENT / INTERNSHIP

Students, in order to supplement classroom learning with on-field exposure generally take up internships between the semesters. As a part of the project module, the students are required to do three development sector internships and two industry internships.

A development sector internship provides students with direct exposure to issues at the grassroot level and provides them with the experience required for sensitised media professionals. Industry internships provide students with direct exposure to the media industry and help them hone their skills and provide them with work experience.

METHOD OF INSTRUCTION

The SCMC is driven by its commitment to providing the industry with skilled and trained media professionals adept in all fields of communication.

The SCMC's method of instructing its students in both the theoretical and practical aspects of mass media & communication management has produced students who not only excel academically but also respond swiftly to professional challenges. Though the medium of instruction is English, certain case studies used by individual resource persons may be in other languages (primarily Hindi).

PROFILE OF PAST STUDENTS

Our Alumni have worked / are working at the following Organisations :

Adfactors PR Encompass Events NDTV TBWA
Aircel ESPN STAR Sports Neo Sports Tehelka
ANI Anurag Kashyap Films Excel Entertainment Ogilvy & Mather The Glitch
B4U Motion Pictures Flipkart.com OMD, Dubai The Hindu
Bajaj Allianz Footcandles Film Percept Pictures The New Indian Express
Balaji Telefilms FoxyMoron Prime Focus World The Nielsen Company
BCCI Genesis Burson-Marsteller Publicis Ambience The Week
Big Synergy Good Relations India Radio Mirchi Tata Power
Bloomberg UTV Google Radio One TIMES NOW
Bosch India Grey Worldwide Rakeysh Omprakash Tribune
CNBC TV18 Hewlett-Packard Red Bull Viacom18 Media
CNN-IBN Hindustan Times Red FM Vishal Bhardwaj
Condé Nast India ICICI Prudential Rediffusion Wunderman Vistara
DDB Mudra Group JWT Reliance Big Productions Volkswagen
Deccan Herald Law & Kenneth Rolling Stone Wizcraft
Dentsu LT Research Saatchi & Saatchi Yash Raj Films
Dibakar Banerjee Madison Sahara Movie Studios Zee News
DNA McCann Erickson Star India Zomato
DreamWorks Animation MSLGROUP Surya TV
Edelman Mudra Communications TCS

CAREER PROSPECTS

  • Newspapers
  • TV News Channels
  • Portals
  • Radio Channels
  • Television Production Houses
  • Television Channels
  • AD Filmmaking Houses
  • Independent Filmmakers
  • Advertising Agencies
  • Media Planning Houses
  • Market Research Agencies
  • PR Agencies
  • Event Management Firms
  • Corporate Houses
  • Media Organizations
  • NGOs

ELIGIBILITY

Standard XII (10+2) or equivalent examination passed from any recognized board OR equivalent government approved diploma (10+3) with minimum 50% marks or equivalent grade (45% marks or equivalent grade for Scheduled Caste/Scheduled Tribes).

INTAKE

120

RESERVATION OF SEATS AS PER UNIVERSITY NORMS.

As per Symbiosis International University norms

Important Dates

Details Date
Online Application for SET commences January 29, 2018
Online Application for SCMC commences January 29, 2018
Online Application / Payment of Application fee (Online) for SET concludes April 15, 2018
SET Admit Card Generation April 21, 2018
Last date for Payment of SCMC Application fee (Offline) May 04, 2018
SET May 05, 2018
Online Application for SCMC concludes May 09, 2018
Last date for Payment of SCMC Application fee (Online) May 09, 2018
SET Result May 14, 2018
Short-listing for Second Round (PI / WAT / ST / DV) * May 21, 2018
Second Round (only in Pune) May 25-29, 2018
First Merit List June 04, 2018
Last date for payment of Tuition fee (1st List) June 08, 2018
Second Merit List June 11, 2018
Last date for payment of Tuition fee (2nd List) June 15, 2018
Third Merit List June 18, 2018
Last date for payment of Tuition fee (3rd List) Jun 22, 2018
Program commences July 02, 2018
Orientation (for Parents) July 07, 2018
Last Date of Admission July 31, 2018

CONTACT DETAILS

Symbiosis Centre For Media & Communication

Survey No. 231, Viman Nagar,
Pune – 411014, Maharashtra
: +91 20- 26634511/12/13/14, +91 20- 26634515
: contactus@scmc.edu.in
: www.scmc.edu.in